Studio Johanna Seelemann
Studio Johanna Seelemann

Design studio exploring the mystification of everyday objects and materials in our environment, and their contexts.

The studio works on a wide range of typologies, from designed products to research-driven installations.

︎︎︎ Works
︎︎︎ About
︎︎︎ News
︎︎︎ Contact

Studio Johanna Seelemann


2023 Emerging Designer of the Year, Dezeen Awards, London, Shortlisted︎︎︎
2023 Premiere Classe x Eyes On Talents, Design Prize, Paris, Winner
2022 Green Concept Award, Interior & Lifestyle, Winner︎︎︎
2021 Eyes on Talents x Frame Special Mention, Design Parade 15, Villa Noailles Hyères, Winner︎︎︎
2018 ‘Ich bin ganz von Glas’, Marianne Brandt Award, Finalist


2023 'Introduction on DDW', Dutch Design Week, Eindhoven

2023 'Passionswege: A+++', curated by Vienna Design Week, Vienna

2023 'Fokus: The Series', curated by Laura Houseley, Vienna Design Week, Vienna

2023 'Farm', with Haus Otto, Studio OE, Hannah Kuhlmann, BNAG, Hofgut Rimpertsweiler, Lake Constance
2023 'At the Table’, curated by Tiiu Meiner and Rawad Baaklini, Garage Rotterdam
2023 'Potentials', G-Star RAW Headquarters, Amsterdam
2023 'Werkschau Sachsen', Industriemuseum, Chemnitz
2023 'Between The Trees', MAKK Museum for Applied Art, Cologne  
2022 Hortulanus, Solo Show, re:future Lab, Berlin
2022 'Food in New York: Bigger Than The Plate', Museum of the City of New York
2022 'Slow Life', Piazza Cizzà di Lombardia, curated by Finemateria, Salone del Mobile, Milan
2022 'Intergenerational Graduation Show', curated by Martina Muzi, Salone del Mobile, Milan
2022 'Escapism', curated by Berry Dijkstra, Collectible Fair, Brussels
2022 'Mat: Mer än en måltid', Regional Museum Skåne
2022 'The Circle Exhibition', MAKK Museum Cologne: Hortulanus Collection
2022 'Travel as a Tool', Tønder Art Museum, Denmark
2021 'Objects for a New Kind of Society', Dutch Invertuals and The Future Laboratory, Eindhoven
2021 'Design parade 15', Villa Noailles Hyères, France
2021 'Travel as a Tool', Vandalorum, Sweden
2021 'Travel as a Tool', Design Museum Helsinki
2020-2021 Zu Tisch, Vögele Kulturzentrum, Zürich
2019 'GEO—DESIGN: Junk', curated by Martina Muzi, Van Abbe Museum, Eindhoven
2019 'Food: Bigger Than The Plate', Victoria & Albert Museum, London
2019 'Grad Show 2019', Design Academy Eindhoven 
2019 'I am all of Glass', Marianne Brandt Contest, Industriemuseum Chemnitz
2019 Bismút, Design March Iceland, Reykjavík
2019 Neuni Materio, Design Shanghai
2018 The Magic Box, semi-permanent exhibition, M/S Museet for Søfart, Helsingør
2018 Skógarnytjar, by Björn Steinar Blumenstein, Design March Iceland, Reykjavík
2017 Element, curated by Garðar Eyjólfsson, Alcoa aluminium smelter, Reyðarfjörður
2017 Earth Matters, curated by Lidewij Edelkoort and Philip Fimmano, Textiel Museum, Tilburg
2017 Design March Iceland, Reykjavík
2016 Dutch Design Week, Eindhoven
2016 Skriðuklaustur, Egilsstaðir
2016 Design March Iceland, Reykjavík
2015 Iceland Academy of the Arts, Reykjavík
2015 Lunga Festival, Seyðisfjördur
2014 Materials and Making at the Burg, curated by Aart van Bezooijen, Dutch Design Week, Eindhoven


2023 ‘Exploration for Proposition’, DAE Lecture Series, Design Academy Eindhoven

2023 ‘Redesign the Ordinary’, Designtransfer Gallery, UDK, Berlin

2022 'Practising Design' Symposium with Konstantin Grcic, Studio OE, Ludwig Engel, 'New Normals' Exhibition, Haus am Waldsee, Berlin
2022 Hurra Hurra x Johanna Seelemann, Designpodcast No. 51 with Christian Zöllner
2019 'Serious Aesthetics', The Arena, Grad Show 2019, Design Academy Eindhoven
2018 Guest at Halfway Points, Thursday Night Life, Garden Broadcasts, Het Nieuwe Instituut, Rotterdam
2018 'Design Talks', Design March Iceland, Reykjavík
2017 'Antenna - The world’s best design graduates', by Design Indaba, Dutch Design Week and World Design Event, Eindhoven

Press and Publications

2022 'The No_Code New Visionaries', Rizzoli New York
2022 'Auf Nach Hyères', P.87 Ideat Magazine For Contemporary Life No.8 July / August
2022 'Johanna Seelemann, Alternative Scenarios with Local Materials' Plural Magazine︎︎︎
2021 'Formafantasma goes Bananas for Johanna Seelemann' Design Portrait, Wallpaper* Magazine︎︎︎
2021 '5X5' Wallpaper* Magazine︎︎︎
2021 'The 4 Designers to watch From design parade 15' Feature, Frame Magazine︎︎︎
2021 Embark! Magazine Interview, by Madeleine Schwinge, re:future Lab
2019 'New Talents Graduating From The Design Academy Make Their Mark', Elle Decor: Terra Incognita 
2019 'Finding a New Use for Car Modeling Clay: Adaptable Furniture', Core77: Terra Incognita
2019 'FOOD: Bigger than the Plate' leaves you wanting more, The Economist: Banana Story
2019 Elle Decor: Banana Story
2019 Visir og Fréttablaðið: Banana Story
2019 Waste Lines, The Times Literary Supplement: Banana Story
2019 HA Magazine: Banana Story
2019 100 Talents of 2019, Icon Design Magazine, Mondadori and New York Times: Banana Story
2018 Why Materials Matter, Prestel Publishing, Seetal Solanki: Willow Project
2018 'Radical Matter', Thames & Hudson, (ed.) Kate Franklin / Caroline Till: Willow Project
2018 'Banana passport explores issues surrounding food exportation', Dezeen: Banana Story 
2018 art4d: Banana Passport
2018 Cargo, interview with Design Indaba
2016 Willow Project, published in Frame #111
2016 Willow Project, published on Dezeen
2016 Sulphur Archive, published on Dezeen
2016 Willow Project Book, published by Partus Press


2022 'Hortulanus', writing for the Research & Realities Section of DAMN° Magazine No.82
2022 'Redesign the Ordinary', Digitalreihe design, Blog entry, Essay for Haus am Waldsee
2018 'Distilling Waste, Revising Wood', writing for DAMN° Magazine No.68
2018 'No Strange Fruit', writing for DAMN° Magazine Online


2020-2021 Grant Programme for Talent Development, Recipient, Creative Industries Fund NL
2019-2020 Freelance works, Cambio by Studio Formafantasma, Amsterdam
2019 Freelance filmworks, Ore Streams by Studio Formafantasma, Amsterdam
2019 Conflicted Matter, workshop with Garðar Eyjólfsson, Burg Giebichenstein University of Art and Design, Halle
2017 Assistant for Formafantasma, Ore Streams project, Amsterdam
2016-2017 Internship at Studio Formafantasma, Amsterdam
2016 Work for Bui Bjarmar Aðalsteinsson, designers investigating local food systems, Icelandic Research Fund
2016 Organization team, Travelling Embassy of Rockall, collective of desirable futures, hosting events, Reykjavík
2015-2016 Assistant for Garðar Eyjólfsson, head of visual communication, material research, prototyping, Reykjavík
2015 Contextual Design internship with Garðar Eyjólfsson and  Thomas Pausz, Reykjavík
2014 Carpentry internship at Joël Pinard, Cognac
2013 Internship at Smow Furniture Store, Leipzig
2011 Internship in Carpentry and Design at Deutsche Werkstätten Hellerau, Dresden


2023 Programme Director, MA Design, Iceland University of the Arts, Reykjavík
2022 'Casting Journeys' Workshop, 'School of the Untold' Curated By Formafantasma, Design Campus Dresden︎︎︎
2020-2023 teaching, BA Product design, MA Design Explorations and Translations, Iceland University of the Arts
2020-2021 Workshop and teaching, Studio for Immediate Spaces, Sandberg Instituut
2017-2019 Master Studies of Contextual Design at the Design Academy Eindhoven
2015-2016 Studies of Product Design at the Iceland Academy of the Arts, Reykjavík
2015 Erasmus at the Iceland Academy of the Arts, Reykjavík
2012-2014 Studies of Industrial Design at the Burg Giebichenstein University of Art and Design, Halle
2011-2012 Studies of Interior Architecture at the Burg Giebichenstein University of Art and Design, Halle

Design Studio
Johanna Seelemann

Leipzig (DE) — Reykjavík (IS)
Hauptstrasse IX
DE-04416 Markkleeberg
Reach out via Email
Follow on Instagram
Contact on phone

Johanna Seelemann
Design Studio

Leipzig (DE) — Reykjavík (IS)
Hauptstrasse IX
DE-04416 Markkleeberg
reach out via Email
Follow us on Instagram
Contact on phone